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MARKET INSIGHTS Presents: PANTONEVIEW 2022 - Color of the Year
Color is a visual language, one that has the unique power to create a mood that influences us psychologically and physiologically. With color choices so closely tied to personal expression, developing the ability to better assess and gauge client aspirations and lifestyle needs, it is imperative for designers, manufacturers and retailers. Join Laurie Pressman, Vice President of the Pantone Color Institute, as she highlights key color trends for 2022 and provides insight into Pantone’s 2022 Color of the Year and how it relates to home furnishings, décor, gift, apparel, lifestyle and all aspects of our living.

LIVE ZOOM EVENT ONLY - won’t be available on social platforms.

(1 CEU)

Presented by International Market Centers in partnership with Pantone Color Institute.

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Jan 6, 2022 01:00 PM in Eastern Time (US and Canada)

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Speakers

Laurie Pressman
Vice President @Pantone Color Institute
Laurie Pressman is the vice president of the Pantone Color Institute, the world’s most comprehensive destination to gain intelligence, insight and implications on the science and emotions of color. With over 20 years of experience in product development and merchandising for fashion and home furnishings brands, retailers and markets. Pressman recognizes that color is the most powerful communication tool, and as an intrinsic part of people’s immediate visual experience, it plays a significant role in consumer purchasing decisions and effective brand management. She is involved in the development of Pantone’s color research and color trend forecasting products. Additionally, she sits on the Home Products Board at Fashion Institute of Technology, the Fashion Advisory Board at Savannah College of Art and Design and is the vice chairman of the color standards committee for the Color Marketing Group.